3D Product Preview

---
version: "alpha"
name: "3D Product Preview"
description: "3D product preview interface. Ideal for landing pages, saas. AI-ready template."
colors:
  primary: "#E8E8E8"
  secondary: "#FFFFFF"
typography:
  h1:
    fontFamily: System UI stack
    fontSize: 2.25rem
    fontWeight: 700
  body-md:
    fontFamily: System UI stack
    fontSize: 1rem
    fontWeight: 400
  label-caps:
    fontFamily: System UI stack
    fontSize: 0.75rem
    fontWeight: 500
components:
  button-primary:
    backgroundColor: "{colors.primary}"
    padding: 12px
---

## Overview

3D product preview interface. Ideal for landing pages, saas. AI-ready template. Static product photography had a good run. Decades of carefully lit hero shots, multiple angles, maybe a zoom-in on stitching. Then Apple dropped AR Quick Look in 2018 and everything shifted. Suddenly customers could place a MacBook on their desk before buying it. Shopify followed hard — integrating 3D models directly into product pages, reporting 94% higher conversion rates on listings with interactive previews. The writing was on the wall.

Google's model-viewer web component democratized the whole thing. No WebGL expertise required. Drop a GLB file, add a tag, get a rotatable, zoomable 3D preview that works everywhere — phones included. By 2024, Shopify stores with 3D assets saw 40% fewer returns on furniture and apparel. The ROI argument was settled.

Now we're past the novelty phase. 3D product viewers aren't experimental — they're infrastructure. The question isn't whether to use them, but how to implement them without tanking performance or confusing users who just want to see the damn shoe from the back.

- Density: 5/10 — Balanced
- Variance: 4/10 — Moderate
- Motion: 8/10 — Cinematic

- **Style:** 3D, Product-Focused, Interactive, E-commerce
- **Keywords:** 360 product view, rotatable, zoomable, touch-to-spin, AR preview, product configurator, interactive 3D model
- **Era:** 2025+ E-commerce 3D
- **Light/Dark:** ◐ Partial / ◐ Partial

## Colors

- **Soft Grey** (#E8E8E8) — Secondary text, borders, muted elements
- **Pure White** (#FFFFFF) — Light surface, card backgrounds


## Typography

- **Display / Hero:** System UI stack (-apple-system, sans-serif) — Weight 700, tight tracking, used for headline impact
- **Body:** System UI stack (-apple-system, sans-serif) — Weight 400, 16px/1.6 line-height, max 72ch per line
- **UI Labels / Captions:** System UI stack (-apple-system, sans-serif) — 0.875rem, weight 500, slight letter-spacing
- **Monospace:** JetBrains Mono — Used for code, metadata, and technical values

Scale:
- Hero: clamp(2.5rem, 5vw, 4rem)
- H1: 2.25rem
- H2: 1.5rem
- Body: 1rem / 1.6
- Small: 0.875rem


## Layout

- **Grid:** CSS Grid primary. Max-width containment: 1280px centered with 1.5rem side padding.
- **Spacing rhythm:** Balanced. Base unit: 0.5rem (8px).
- **Section vertical gaps:** clamp(4rem, 8vw, 8rem).
- **Hero layout:** Split-screen (text left, visual right).
- **Feature sections:** Zig-zag alternating text+image rows. No 3-equal-columns.
- **Mobile collapse:** All multi-column layouts collapse below 768px. No horizontal overflow.
- **z-index contract:** base (0) / sticky-nav (100) / overlay (200) / modal (300) / toast (500).


## Elevation & Depth

Drag-to-rotate, pinch-to-zoom, spin animation, AR placement, material switching, smooth orbit controls

- **Physics:** Spring — stiffness 120, damping 20. Confident, weighted transitions.
- **Entry animations:** Fade + translate-Y (16px → 0) over 540ms ease-out. Staggered cascades for lists: 120ms between items.
- **Hover states:** Scale(1.03) + shadow lift over 200ms.
- **Page transitions:** Fade + slide (300ms).
- **Performance:** Only transform and opacity animated. No layout-triggering properties.


## Shapes

Base corner radius: 8px. See rounded tokens in front matter for the full scale.


## Components

- **Primary Button:** Subtly rounded (0.5rem) shape. Accent color fill. Hover: 8% darken + subtle lift shadow. Active: -1px translate tactile press. Font weight 600. No outer glows.
- **Secondary / Ghost Button:** Outline variant. 1.5px border in muted color. Text in primary color. Hover: subtle background fill.
- **Cards:** Subtly rounded (0.5rem) corners. Surface background. Subtle shadow (0 2px 12px rgba(0,0,0,0.06)). 1px border stroke.
- **Inputs:** Label above input. 1px border stroke. Focus ring: 2px accent color offset 2px. Error text below in semantic red. No floating labels.
- **Navigation:** Primary surface background. Active item: accent color indicator. Font weight 500 when active.
- **Skeletons:** Shimmer animation matching component dimensions. No circular spinners.
- **Empty States:** Icon-based composition with descriptive text and action button.


## Do's and Don'ts

- No emojis in UI — use icon system only (Lucide, Heroicons)
- No pure black (#000000) — use off-black or charcoal variants
- No oversaturated accent colors (saturation cap: 80%)
- No 3-column equal-width feature layouts — use zig-zag or asymmetric grid
- No `h-screen` — use `min-h-[100dvh]`
- No AI copywriting clichés: "Elevate", "Seamless", "Unleash", "Next-Gen"
- No broken external image links — use picsum.photos or inline SVG
- No generic lorem ipsum in demos

- Do 3D model loads fast
- Do Rotation smooth
- Do Zoom works (pinch/scroll)
- Do AR button functional
- Do Colors switchable
- Do Mobile touch works


## Use Case

Landing pages, SaaS

Act as a Senior Frontend Engineer and Expert UI Designer.
Your task is to code a complete Landing Page on the first attempt.
- Landing Page Theme: <INSERT THEME>
- Sections to add: <INSERT SECTIONS>

Generate the final code immediately following these definitions:

## Style

- **Name:** 3D Product Preview
- **Type:** 3D, Product-Focused, Interactive, E-commerce
- **Keywords:** 360 product view, rotatable, zoomable, touch-to-spin, AR preview, product configurator, interactive 3D model
- **Era:** 2025+ E-commerce 3D
- **Light/Dark:** ◐ Partial / ◐ Partial

## Color Palette

- **Primary:** Product-dependent, neutral backgrounds: Soft Grey #E8E8E8, Pure White #FFFFFF
- **Secondary:** Shadow gradients, reflection planes, environment lighting colors, accent highlights

## Visual Effects

Drag-to-rotate, pinch-to-zoom, spin animation, AR placement, material switching, smooth orbit controls

## AI Visual Direction

Design a 3D product preview interface. Use: 360° rotation, drag-to-spin, pinch-to-zoom, AR preview button, material/color switcher, hotspot annotations, orbit controls, product configurator, smooth rendering.

## CSS Technical

```css
Three.js or model-viewer, OrbitControls, touch events for rotation, WebXR for AR, canvas with WebGL, loading placeholder, LOD for performance, environment lighting
```

## Design System Variables

```css
--canvas-bg: #F5F5F5, --hotspot-color: #3B82F6, --loading-spinner: primary, --rotation-speed: 0.5, --zoom-min: 0.5, --zoom-max: 2
```

## Implementation Checklist

- ☐ 3D model loads fast
- ☐ Rotation smooth
- ☐ Zoom works (pinch/scroll)
- ☐ AR button functional
- ☐ Colors switchable
- ☐ Mobile touch works

## Execution Rules

1. Strictly follow the defined visual style.
2. Use high-quality inline SVG icons (Heroicons or Lucide style) — NEVER use emojis as icons.
3. Add `cursor-pointer` and smooth `hover` states (transition-all) on all interactive elements.
4. Required Page Structure:
   - Navbar (Logo + Links + CTA)
   - Hero Section (Impactful Headline + Subtitle + 2 buttons + 3D/Abstract visual element via CSS)
   - Features (3 cards with icons)
   - Testimonials (3 cards)
   - Pricing (3 tiers, highlight the middle one)
   - Final CTA
   - Full Footer with social links, privacy policy, terms of use, contact and SEO links.
5. All text content must be in English.
6. The visual must be CLEARLY distinct — do not create a "default Bootstrap" design. Force the use of the provided design system variables.
7. Use `<style>` tags in the head for custom classes (especially for complex backdrop-filter effects and animations) that Tailwind CDN doesn't cover.
8. Full Responsiveness: Layout must adapt perfectly to Mobile, Tablet and Desktop (vertical stack on mobile).
9. Include basic SEO, Viewport and Open Graph meta tags in `<head>`.
10. Footer must contain: Copyright 2026, Secondary navigation links and Social media icons.
11. Make the creative decisions needed to deliver the complete, functional result now.