Runway Cinematic Editorial

---
version: "alpha"
name: "Runway Cinematic Editorial"
description: "Runway-inspired cinematic editorial landing page. Ideal for ai criativa, geração de vídeo, plataformas de mídia, estúdios de produção. AI-ready template."
colors:
  primary: "#000000"
  secondary: "#ffffff"
  tertiary: "#1a1a1a"
  neutral: "#e9ecf2"
  surface: "#404040"
  accent: "#767d88"
typography:
  h1:
    fontFamily: system-ui
    fontSize: 2.25rem
    fontWeight: 700
  body-md:
    fontFamily: system-ui
    fontSize: 1rem
    fontWeight: 400
  label-caps:
    fontFamily: system-ui
    fontSize: 0.75rem
    fontWeight: 500
rounded:
  sm: 4px
  md: 8px
  lg: 12px
components:
  button-primary:
    backgroundColor: "{colors.primary}"
    textColor: "{colors.neutral}"
    rounded: "{rounded.sm}"
    padding: 12px
---

## Overview

Runway-inspired cinematic editorial landing page. Ideal for ai criativa, geração de vídeo, plataformas de mídia, estúdios de produção. AI-ready template. The cinematic editorial layout didn't emerge from web design — it was stolen from film title sequences and fashion photography spreads. Saul Bass understood that a single frame, held long enough, creates more tension than any animation. Magazine art directors at Harper's Bazaar and Vogue spent decades perfecting the full-bleed photograph as a statement of editorial authority. The image IS the layout.

Runway's contribution to this lineage is giving individual creators access to the same visual grammar that previously required a production budget and a DP. When you pair AI-generated cinematic footage with editorial typography — tight tracking, extreme weight contrast, text that bleeds off the edge — you get something that feels like a film poster crossed with a gallery wall. The danger is obvious: without restraint, it becomes a screensaver. The discipline is knowing that one perfect frame communicates more than twelve mediocre ones.

This pattern works because it respects the oldest rule in visual storytelling: give the image room to breathe, then anchor it with type that knows its place.

- Density: 5/10 — Balanced
- Variance: 4/10 — Moderate
- Motion: 8/10 — Cinematic

- **Style:** Cinematic, Full-Bleed Photography, Single Font, Zero Shadows, Film-Title Typography
- **Keywords:** runway, cinematic, full-bleed photography, single font, zero shadows, film titles, abcNormal, cool neutrals, editorial magazine, AI video
- **Era:** 2024-2026 AI Cinematic Creative
- **Light/Dark:** ✓ Full / ✓ Full

## Colors

- **Preto** (#000000) — Dark surface, primary background
- **Branco** (#ffffff) — Light surface, card backgrounds
- **Escuro** (#1a1a1a) — Dark surface, primary background
- **Cool Cloud** (#e9ecf2) — Supporting palette color
- **Charcoal** (#404040) — Deep contrast surface
- **Cool Slate** (#767d88) — Extended palette, decorative use
- **Mid Slate** (#7d848e) — Extended palette, decorative use
- **Borda** (#27272a) — Extended palette, decorative use


## Typography

- **Display / Hero:** system-ui — Weight 700, tight tracking, used for headline impact
- **Body:** system-ui — Weight 400, 16px/1.6 line-height, max 72ch per line
- **UI Labels / Captions:** system-ui — 0.875rem, weight 500, slight letter-spacing
- **Monospace:** JetBrains Mono — Used for code, metadata, and technical values

Scale:
- Hero: clamp(2.5rem, 5vw, 4rem)
- H1: 2.25rem
- H2: 1.5rem
- Body: 1rem / 1.6
- Small: 0.875rem


## Layout

- **Grid:** CSS Grid primary. Max-width containment: 1280px centered with 1.5rem side padding.
- **Spacing rhythm:** Balanced. Base unit: 0.5rem (8px).
- **Section vertical gaps:** clamp(4rem, 8vw, 8rem).
- **Hero layout:** Split-screen (text left, visual right).
- **Feature sections:** Zig-zag alternating text+image rows. No 3-equal-columns.
- **Mobile collapse:** All multi-column layouts collapse below 768px. No horizontal overflow.
- **z-index contract:** base (0) / sticky-nav (100) / overlay (200) / modal (300) / toast (500).


## Elevation & Depth

Fotografia e vídeo full-bleed cinematográfico como elementos UI primários. Fonte única (abcNormal) para tudo — display a micro labels. Headlines tight (line-height 1.0) com tracking negativo (-0.9px a -1.2px) como títulos de filme. Zero sombras, bordas mínimas — interface intencionalmente invisível. Neutrals cool-toned (#767d88, #7d848e). Labels uppercase com letter-spacing positivo (0.35px). Weight 450 incomum para labels — craft tipográfico de precisão. Layout editorial de revista com grids de imagem mixed-size.

- **Physics:** Spring — stiffness 120, damping 20. Confident, weighted transitions.
- **Entry animations:** Fade + translate-Y (16px → 0) over 540ms ease-out. Staggered cascades for lists: 120ms between items.
- **Hover states:** Scale(1.03) + shadow lift over 200ms.
- **Page transitions:** Fade + slide (300ms).
- **Performance:** Only transform and opacity animated. No layout-triggering properties.


## Shapes

Base corner radius: 4px. See rounded tokens in front matter for the full scale.


## Components

- **Primary Button:** Rounded (4px functional) shape. Accent color fill. Hover: 8% darken + subtle lift shadow. Active: -1px translate tactile press. Font weight 600. No outer glows.
- **Secondary / Ghost Button:** Outline variant. 1.5px border in muted color. Text in primary color. Hover: subtle background fill.
- **Cards:** Rounded (4px functional) corners. Surface background. Subtle shadow (0 2px 12px rgba(0,0,0,0.06)). 1px border stroke.
- **Inputs:** Label above input. 1px border stroke. Focus ring: 2px accent color offset 2px. Error text below in semantic red. No floating labels.
- **Navigation:** Primary surface background. Active item: accent color indicator. Font weight 500 when active.
- **Skeletons:** Shimmer animation matching component dimensions. No circular spinners.
- **Empty States:** Icon-based composition with descriptive text and action button.


## Do's and Don'ts

- No emojis in UI — use icon system only (Lucide, Heroicons)
- No pure black (#000000) — use off-black or charcoal variants
- No oversaturated accent colors (saturation cap: 80%)
- No 3-column equal-width feature layouts — use zig-zag or asymmetric grid
- No `h-screen` — use `min-h-[100dvh]`
- No AI copywriting clichés: "Elevate", "Seamless", "Unleash", "Next-Gen"
- No broken external image links — use picsum.photos or inline SVG
- No generic lorem ipsum in demos

- Do Fotografia full-bleed como UI
- Do Fonte única para tudo
- Do Headlines tight como títulos de filme
- Do Zero sombras
- Do Neutrals cool-toned
- Do Labels uppercase
- Do Layout editorial revista
- Do Responsivo


## Use Case

AI criativa, Geração de vídeo, Media platforms, Studios de produção

Act as a Senior Frontend Engineer and Expert UI Designer.
Your task is to code a complete Landing Page on the first attempt.
- Landing Page Theme: <INSERT THEME>
- Sections to add: <INSERT SECTIONS>

Generate the final code immediately following these definitions:

## Style

- **Name:** Runway Cinematic Editorial
- **Type:** Cinematic, Full-Bleed Photography, Single Font, Zero Shadows, Film-Title Typography
- **Keywords:** runway, cinematic, full-bleed photography, single font, zero shadows, film titles, abcNormal, cool neutrals, editorial magazine, AI video
- **Era:** 2024-2026 AI Cinematic Creative
- **Light/Dark:** ✓ Full / ✓ Full

## Color Palette

- **Primary:** Preto #000000, Branco #ffffff, Escuro #1a1a1a, Cool Cloud #e9ecf2
- **Secondary:** Charcoal #404040, Cool Slate #767d88, Mid Slate #7d848e, Borda #27272a

## Visual Effects

Fotografia e vídeo full-bleed cinematográfico como elementos UI primários. Fonte única (abcNormal) para tudo — display a micro labels. Headlines tight (line-height 1.0) com tracking negativo (-0.9px a -1.2px) como títulos de filme. Zero sombras, bordas mínimas — interface intencionalmente invisível. Neutrals cool-toned (#767d88, #7d848e). Labels uppercase com letter-spacing positivo (0.35px). Weight 450 incomum para labels — craft tipográfico de precisão. Layout editorial de revista com grids de imagem mixed-size.

## AI Visual Direction

Design a Runway-inspired cinematic editorial landing page. Full-bleed photography and video as primary UI elements. Single typeface for everything from 48px display to 11px labels. Tight headlines (line-height 1.0) with negative tracking (-0.9px to -1.2px) like film titles. Zero shadows, minimal borders — intentionally invisible interface. Cool-toned neutrals (#767d88, #7d848e). Uppercase labels with 0.35px letter-spacing. Editorial magazine layout with mixed-size image grids.

## CSS Technical

```css
background:#000000;color:#ffffff;border:1px solid #27272a;box-shadow:none;font-family:system-ui,sans-serif;line-height:1.0 headlines;letter-spacing:-1.2px at 48px;border-radius:4px functional,16px alerts
```

## Design System Variables

```css
--bg:#000000;--bg-surface:#1a1a1a;--text:#ffffff;--text-secondary:#767d88;--text-tertiary:#7d848e;--border:#27272a;--cloud:#e9ecf2;--charcoal:#404040;--radius:4px
```

## Implementation Checklist

- ☐ Fotografia full-bleed como UI
- ☐ Fonte única para tudo
- ☐ Headlines tight como títulos de filme
- ☐ Zero sombras
- ☐ Neutrals cool-toned
- ☐ Labels uppercase
- ☐ Layout editorial revista
- ☐ Responsivo

## Execution Rules

1. Strictly follow the defined visual style.
2. Use high-quality inline SVG icons (Heroicons or Lucide style) — NEVER use emojis as icons.
3. Add `cursor-pointer` and smooth `hover` states (transition-all) on all interactive elements.
4. Required Page Structure:
   - Navbar (Logo + Links + CTA)
   - Hero Section (Impactful Headline + Subtitle + 2 buttons + 3D/Abstract visual element via CSS)
   - Features (3 cards with icons)
   - Testimonials (3 cards)
   - Pricing (3 tiers, highlight the middle one)
   - Final CTA
   - Full Footer with social links, privacy policy, terms of use, contact and SEO links.
5. All text content must be in English.
6. The visual must be CLEARLY distinct — do not create a "default Bootstrap" design. Force the use of the provided design system variables.
7. Use `<style>` tags in the head for custom classes (especially for complex backdrop-filter effects and animations) that Tailwind CDN doesn't cover.
8. Full Responsiveness: Layout must adapt perfectly to Mobile, Tablet and Desktop (vertical stack on mobile).
9. Include basic SEO, Viewport and Open Graph meta tags in `<head>`.
10. Footer must contain: Copyright 2026, Secondary navigation links and Social media icons.
11. Make the creative decisions needed to deliver the complete, functional result now.