--- version: "alpha" name: "Split Pastel" description: "Playful, modern, friendly landing page with split pastel background. Ideal for apps criativos, plataformas de design, startups friendly, ecommerce lifestyle. AI-ready template." colors: primary: "#f5e6dc" secondary: "#e4dff0" tertiary: "#1a1a1a" neutral: "#c8f0d8" surface: "#f0f0c8" accent: "#f0d4e0" typography: h1: fontFamily: Outfit fontSize: 2.5rem fontWeight: 700 body-md: fontFamily: Outfit fontSize: 1rem fontWeight: 400 rounded: sm: 20px md: 40px lg: 60px spacing: sm: 6.0px md: 12.0px lg: 24.0px components: button-primary: backgroundColor: "{colors.primary}" textColor: "{colors.neutral}" rounded: "{rounded.sm}" padding: 12px --- ## Overview Playful, modern, friendly landing page with split pastel background. Ideal for apps criativos, plataformas de design, startups friendly, ecommerce lifestyle. AI-ready template. The split background isn't some trendy invention — it's a direct descendant of color field painting. Rothko and Barnett Newman were obsessing over how two adjacent color planes create tension and emotional weight decades before any of us touched a screen. The technique migrated into editorial print design in the 1960s, where art directors at Vogue and Harper's Bazaar used bisected color planes to create visual hierarchy without relying on imagery alone. The pastel variant — specifically the peach-lavender pairing — gained serious traction in the mid-2010s when Pantone crowned Rose Quartz and Serenity as dual Colors of the Year in 2016. That wasn't arbitrary. It reflected a cultural shift toward gender fluidity and softness in branding that fashion and beauty houses were already exploring. Glossier's visual identity, Mansur Gavriel's campaigns, and countless indie beauty brands adopted these split pastels not as decoration, but as positioning. The two-tone split says: we're refined, we're intentional, we reject the maximalist noise. Today the pattern persists because it solves a real layout problem — it divides content zones with color alone, eliminating the need for heavy borders or containers while maintaining an unmistakably editorial feel. - Density: 5/10 — Balanced - Variance: 7/10 — Dynamic - Motion: 4/10 — Subtle - **Style:** Playful, Modern, Friendly, Creative - **Keywords:** split background, peach, lavender, playful, modern, friendly, Outfit, badge pills, grid pattern, rounded CTA - **Era:** 2024-2026 Playful Modern - **Light/Dark:** ✓ Full / ✗ No ## Colors - **Peach** (#f5e6dc) — Primary surface or dominant color - **Lavender** (#e4dff0) — Secondary surface or text color - **Text Dark** (#1a1a1a) — Dark surface, primary background - **Badge Mint** (#c8f0d8) — Extended palette, decorative use - **Badge Yellow** (#f0f0c8) — Warning states, attention indicators - **Badge Pink** (#f0d4e0) — Primary text color - **White** (#ffffff) — Secondary surface ## Typography - **Display / Hero:** Outfit — Weight 700, tight tracking, used for headline impact - **Body:** Outfit — Weight 400, 16px/1.6 line-height, max 72ch per line - **UI Labels / Captions:** Outfit — 0.875rem, weight 500, slight letter-spacing - **Monospace:** JetBrains Mono — Used for code, metadata, and technical values Scale: - Hero: clamp(2.5rem, 5vw, 4rem) - H1: 2.25rem - H2: 1.5rem - Body: 1rem / 1.6 - Small: 0.875rem ## Layout - **Grid:** CSS Grid primary. Max-width containment: 1280px centered with 1.5rem side padding. - **Spacing rhythm:** Balanced. Base unit: 0.5rem (8px). - **Section vertical gaps:** clamp(4rem, 8vw, 8rem). - **Hero layout:** Asymmetric composition. - **Feature sections:** Asymmetric grid with varied card sizes. No 3-equal-columns. - **Mobile collapse:** All multi-column layouts collapse below 768px. No horizontal overflow. - **z-index contract:** base (0) / sticky-nav (100) / overlay (200) / modal (300) / toast (500). ## Elevation & Depth Split background colors (peach left, lavender right), playful badge pills with icons, grid pattern overlay on right panel, rounded CTA buttons, smooth transitions 250ms - **Physics:** Ease-out curves, 200-300ms duration. Smooth and predictable. - **Entry animations:** Fade + translate-Y (16px → 0) over 420ms ease-out. Staggered cascades for lists: 80ms between items. - **Hover states:** Subtle color shift + shadow adjustment over 200ms. - **Page transitions:** Fade only (200ms). - **Performance:** Only transform and opacity animated. No layout-triggering properties. ## Shapes Base corner radius: 20px. See rounded tokens in front matter for the full scale. ## Components - **Primary Button:** Pill-shaped (9999px) shape. Accent color fill. Hover: 8% darken + subtle lift shadow. Active: -1px translate tactile press. Font weight 600. No outer glows. - **Secondary / Ghost Button:** Outline variant. 1.5px border in muted color. Text in primary color. Hover: subtle background fill. - **Cards:** Pill-shaped (9999px) corners. Surface background. Subtle shadow (0 2px 12px rgba(0,0,0,0.06)). 1px border stroke. - **Inputs:** Label above input. 1px border stroke. Focus ring: 2px accent color offset 2px. Error text below in semantic red. No floating labels. - **Navigation:** Primary surface background. Active item: accent color indicator. Font weight 500 when active. - **Skeletons:** Shimmer animation matching component dimensions. No circular spinners. - **Empty States:** Icon-based composition with descriptive text and action button. ## Do's and Don'ts - No emojis in UI — use icon system only (Lucide, Heroicons) - No pure black (#000000) — use off-black or charcoal variants - No oversaturated accent colors (saturation cap: 80%) - No 3-column equal-width feature layouts — use zig-zag or asymmetric grid - No `h-screen` — use `min-h-[100dvh]` - No AI copywriting clichés: "Elevate", "Seamless", "Unleash", "Next-Gen" - No broken external image links — use picsum.photos or inline SVG - No generic lorem ipsum in demos - Do Outfit font carregada - Do Split background peach/lavender - Do Badge pills com ícones - Do Grid pattern overlay - Do Rounded CTA buttons - Do Cores pastel consistentes - Do Responsivo mobile/tablet/desktop ## Use Case Creative apps, Design platforms, Friendly startups, Lifestyle e-commerce