--- version: "alpha" name: "Símbolos Ambientais Brasileiros" description: "Design an urgent and informative landing page for an Amazon preservation campaign, inspired by Brazilian graphic symbolism. Ideal for landing pages, saas. AI-ready template." colors: primary: "#228B22" secondary: "#4682B4" tertiary: "#8B4513" neutral: "#FFFFFF" surface: "#FFD700" accent: "#CC5500" typography: h1: fontFamily: Open Sans fontSize: 2.5rem fontWeight: 700 body-md: fontFamily: Open Sans fontSize: 1rem fontWeight: 400 components: button-primary: backgroundColor: "{colors.primary}" textColor: "{colors.neutral}" padding: 12px --- ## Overview Design an urgent and informative landing page for an Amazon preservation campaign, inspired by Brazilian graphic symbolism. Ideal for landing pages, saas. AI-ready template. Brazilian environmental design didn't emerge from aesthetics. It emerged from loss. The Amazon burns made global headlines, but designers in São Paulo and Belém had been translating ecological collapse into visual language for decades — long before the international press caught up. Chico Mendes' murder in 1988 catalyzed an entire generation of graphic work: urgent, raw, unapologetic. The rubber tapper's face became shorthand for resistance. What makes Brazilian conservation branding distinct is the tension between paradise and destruction. The Pantanal's flooded plains, the Atlantic Forest's remaining 12%, the cerrado nobody talks about — these aren't decorative backdrops. They're arguments. Designers working with IBAMA, SOS Mata Atlântica, and indigenous land campaigns learned early that beauty without data is tourism, and data without beauty is a PDF nobody reads. The visual vocabulary pulls from scientific illustration traditions — Maria Sibylla Merian's legacy filtered through tropical maximalism. Biodiversity isn't minimized into clean icons. It overwhelms. That's the point. You're supposed to feel the weight of what's disappearing. - Density: 5/10 — Balanced - Variance: 4/10 — Moderate - Motion: 4/10 — Subtle - **Style:** Urgent, Informative, Engaging, Natural - **Keywords:** environmental awareness, Amazon preservation, Brazilian nature, symbolic, urgent, informative, engaging, natural, impactful, sustainable - **Era:** 2026+ Consciência Ecológica - **Light/Dark:** ✓ Full / ✗ No ## Colors - **Verde Floresta** (#228B22) — Primary surface or dominant color - **Azul Rio** (#4682B4) — Accent highlight, links and focus states - **Marrom Terra** (#8B4513) — Supporting palette color - **Branco** (#FFFFFF) — Light surface, card backgrounds - **Amarelo Sol** (#FFD700) — Warning states, attention indicators - **Laranja Queimado** (#CC5500) — Warm accent, call-to-action secondary - **Vermelho Alerta** (#CC0000) — Error states, destructive actions - **Cinza Claro** (#F0F0F0) — Secondary text, borders, muted elements ## Typography - **Display / Hero:** Open Sans — Weight 700, tight tracking, used for headline impact - **Body:** Open Sans — Weight 400, 16px/1.6 line-height, max 72ch per line - **UI Labels / Captions:** Open Sans — 0.875rem, weight 500, slight letter-spacing - **Monospace:** JetBrains Mono — Used for code, metadata, and technical values Scale: - Hero: clamp(2.5rem, 5vw, 4rem) - H1: 2.25rem - H2: 1.5rem - Body: 1rem / 1.6 - Small: 0.875rem ## Layout - **Grid:** CSS Grid primary. Max-width containment: 1280px centered with 1.5rem side padding. - **Spacing rhythm:** Balanced. Base unit: 0.5rem (8px). - **Section vertical gaps:** clamp(4rem, 8vw, 8rem). - **Hero layout:** Split-screen (text left, visual right). - **Feature sections:** Zig-zag alternating text+image rows. No 3-equal-columns. - **Mobile collapse:** All multi-column layouts collapse below 768px. No horizontal overflow. - **z-index contract:** base (0) / sticky-nav (100) / overlay (200) / modal (300) / toast (500). ## Elevation & Depth Ícones e símbolos que representam a flora e fauna amazônica, tipografia sans-serif que transmite urgência, fotografias impactantes da natureza, micro-interações de hover com destaque de dados ou fatos, transições de seção com efeito de "crescimento" ou "revelação" de elementos naturais. - **Physics:** Ease-out curves, 200-300ms duration. Smooth and predictable. - **Entry animations:** Fade + translate-Y (16px → 0) over 420ms ease-out. Staggered cascades for lists: 80ms between items. - **Hover states:** Subtle color shift + shadow adjustment over 200ms. - **Page transitions:** Fade only (200ms). - **Performance:** Only transform and opacity animated. No layout-triggering properties. ## Shapes Base corner radius: 8px. See rounded tokens in front matter for the full scale. ## Components - **Primary Button:** Subtly rounded (0.5rem) shape. Accent color fill. Hover: 8% darken + subtle lift shadow. Active: -1px translate tactile press. Font weight 600. No outer glows. - **Secondary / Ghost Button:** Outline variant. 1.5px border in muted color. Text in primary color. Hover: subtle background fill. - **Cards:** Subtly rounded (0.5rem) corners. Surface background. Subtle shadow (0 2px 12px rgba(0,0,0,0.06)). 1px border stroke. - **Inputs:** Label above input. 1px border stroke. Focus ring: 2px accent color offset 2px. Error text below in semantic red. No floating labels. - **Navigation:** Primary surface background. Active item: accent color indicator. Font weight 500 when active. - **Skeletons:** Shimmer animation matching component dimensions. No circular spinners. - **Empty States:** Icon-based composition with descriptive text and action button. ## Do's and Don'ts - No emojis in UI — use icon system only (Lucide, Heroicons) - No pure black (#000000) — use off-black or charcoal variants - No oversaturated accent colors (saturation cap: 80%) - No 3-column equal-width feature layouts — use zig-zag or asymmetric grid - No `h-screen` — use `min-h-[100dvh]` - No AI copywriting clichés: "Elevate", "Seamless", "Unleash", "Next-Gen" - No broken external image links — use picsum.photos or inline SVG - No generic lorem ipsum in demos - Do Paleta de cores brasileira verificada - Do Elementos orgânicos/naturais presentes - Do Elementos de sustentabilidade presentes - Do Tipografia hierárquica clara - Do Responsividade mobile verificada - Do Contraste WCAG AA verificado - Do Conteúdo em PT-BR verificado ## Use Case Landing pages, SaaS