--- version: "alpha" name: "Editorial Contemporâneo" description: "Design an artistic and immersive editorial landing page for a contemporary culture and art digital magazine. Ideal for landing pages, modern websites. AI-ready template." colors: primary: "#FFFFFF" secondary: "#000000" tertiary: "#800000" neutral: "#333333" surface: "#FFD700" accent: "#000080" typography: h1: fontFamily: Playfair Display fontSize: 2.25rem fontWeight: 700 body-md: fontFamily: Playfair Display fontSize: 1rem fontWeight: 400 label-caps: fontFamily: Playfair Display fontSize: 0.75rem fontWeight: 500 components: button-primary: backgroundColor: "{colors.primary}" textColor: "{colors.neutral}" padding: 12px --- ## Overview Design an artistic and immersive editorial landing page for a contemporary culture and art digital magazine. Ideal for landing pages, modern websites. AI-ready template. For years, digital magazines were just PDFs with ambition. Flipbooks, page-curl animations, the whole embarrassing theater of pretending a screen was paper. It took until roughly 2013-2015 for editorial design online to find its own voice — and that voice belonged largely to the NYT's digital features team and Bloomberg Businessweek's web presence. The NYT's Snow Fall wasn't the first longform interactive piece, but it broke something open in the industry's imagination. Suddenly editorial meant scroll-driven narrative, typographic drama at viewport scale, and imagery that breathed between paragraphs rather than sitting trapped in columns. Bloomberg took a different angle — irreverent, almost confrontational layouts where type became illustration and whitespace became editorial stance. What emerged from this era is contemporary editorial: design that treats the browser as a first-class publishing medium. Not print nostalgia. Not blog minimalism. A third thing — where the layout itself carries opinion, where typographic hierarchy does the work that art direction once monopolized in print. - Density: 5/10 — Balanced - Variance: 8/10 — Expressive - Motion: 4/10 — Subtle - **Style:** Artistic, Content-Rich, Immersive - **Keywords:** magazine, culture, art, editorial, immersive, visual, sophisticated, engaging, curated, modern - **Era:** 2026+ Jornalismo Visual - **Light/Dark:** ✓ Full / ✗ No ## Colors - **Branco** (#FFFFFF) — Light surface, card backgrounds - **Preto** (#000000) — Dark surface, primary background - **Vermelho Vinho** (#800000) — Error states, destructive actions - **Cinza Escuro** (#333333) — Dark surface, primary background - **Dourado** (#FFD700) — Premium accent, decorative highlights - **Azul Marinho** (#000080) — Secondary accent - **Verde Esmeralda** (#2ECC40) — Success states, positive indicators - **Bege** (#F5F5DC) — Extended palette, decorative use ## Typography - **Display / Hero:** Playfair Display — Weight 700, tight tracking, used for headline impact - **Body:** Playfair Display — Weight 400, 16px/1.6 line-height, max 72ch per line - **UI Labels / Captions:** Playfair Display — 0.875rem, weight 500, slight letter-spacing - **Monospace:** JetBrains Mono — Used for code, metadata, and technical values Scale: - Hero: clamp(2.5rem, 5vw, 4rem) - H1: 2.25rem - H2: 1.5rem - Body: 1rem / 1.6 - Small: 0.875rem ## Layout - **Grid:** CSS Grid primary. Max-width containment: 1280px centered with 1.5rem side padding. - **Spacing rhythm:** Balanced. Base unit: 0.5rem (8px). - **Section vertical gaps:** clamp(4rem, 8vw, 8rem). - **Hero layout:** Asymmetric composition. - **Feature sections:** Asymmetric grid with varied card sizes. No 3-equal-columns. - **Mobile collapse:** All multi-column layouts collapse below 768px. No horizontal overflow. - **z-index contract:** base (0) / sticky-nav (100) / overlay (200) / modal (300) / toast (500). ## Elevation & Depth Tipografia contrastante (serifada decorativa para títulos, sans-serif legível para corpo), composição multicamadas com imagens e texto, foco em conteúdo visual de alta qualidade, elementos decorativos (linhas, molduras), micro-interações de destaque de artigo, transições de página com efeito de "virar revista". - **Physics:** Ease-out curves, 200-300ms duration. Smooth and predictable. - **Entry animations:** Fade + translate-Y (16px → 0) over 420ms ease-out. Staggered cascades for lists: 80ms between items. - **Hover states:** Subtle color shift + shadow adjustment over 200ms. - **Page transitions:** Fade only (200ms). - **Performance:** Only transform and opacity animated. No layout-triggering properties. ## Shapes Base corner radius: 8px. See rounded tokens in front matter for the full scale. ## Components - **Primary Button:** Subtly rounded (0.5rem) shape. Accent color fill. Hover: 8% darken + subtle lift shadow. Active: -1px translate tactile press. Font weight 600. No outer glows. - **Secondary / Ghost Button:** Outline variant. 1.5px border in muted color. Text in primary color. Hover: subtle background fill. - **Cards:** Subtly rounded (0.5rem) corners. Surface background. Subtle shadow (0 2px 12px rgba(0,0,0,0.06)). 1px border stroke. - **Inputs:** Label above input. 1px border stroke. Focus ring: 2px accent color offset 2px. Error text below in semantic red. No floating labels. - **Navigation:** Primary surface background. Active item: accent color indicator. Font weight 500 when active. - **Skeletons:** Shimmer animation matching component dimensions. No circular spinners. - **Empty States:** Icon-based composition with descriptive text and action button. ## Do's and Don'ts - No emojis in UI — use icon system only (Lucide, Heroicons) - No pure black (#000000) — use off-black or charcoal variants - No oversaturated accent colors (saturation cap: 80%) - No 3-column equal-width feature layouts — use zig-zag or asymmetric grid - No `h-screen` — use `min-h-[100dvh]` - No AI copywriting clichés: "Elevate", "Seamless", "Unleash", "Next-Gen" - No broken external image links — use picsum.photos or inline SVG - No generic lorem ipsum in demos - Do Tipografia contrastante - Do Composição multicamadas - Do Foco em conteúdo visual - Do Elementos decorativos - Do Micro-interações de destaque - Do Transições de "virar revista". ## Use Case Landing pages, Modern websites